JCrew has finally taken the plunge. The popular all-American fashion brand has taken their bridal collection to the next level with the opening of their very first full bridal boutique in New York city. Located at 769 Madison Avenue, on the corner of 66th street, JCrew lovers can now enter a boutique centered entirely around all things weddings.
The classic brand began delving into the bridal world a number of years ago, offering some more trendy, yet still very classic, styles of wedding gowns and bridesmaid dresses for purchase online. Their collection of dresses have become favorites for beach weddings, simple ceremonies, and more recently, more "wow" inspiring moments down the aisle! In recent years, a select few JCrew stores began to carry a few items from their bridal collection, with the ability to have wedding gown samples sent for fittings, by appointment only. But thanks to the rave reviews of their bridal fashions, the JCrew brand decided it was time to expand even further and build a physical location in the heart of New York City! With the coming of the boutique, their online collection has multiplied, as well, with dozens of new designs and colors available for both purchase in the shop and over the internet. We've picked a number of our favorites, below, and so make sure if you're in New York and searching for a perfect dress to take a look at the JCrew store on Madison.